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All about serum!

If you’re not already using serums for your skin, you definitely will after today’s post where we till you how important it is to incorporate skin serums to your daily routine. Not only do they make you look (and make your skin feel) better instantly, you are hydrated immediately and this will prevent your skin from aging too early. Serums have the ability to penetrate deep within the layers of your skin, so that you get phenomenal results. Unlike other skin products, serums have a higher concentration of active ingredients. How are serums different from moisturizers? > The molecules in serums are smaller than those in your regular moisturizer; thus they penetrate deeper into the skin and give better results. A moisturizer has larger molecules, and so it works only on the first layer. > While serums deposit highly concentrated active nutrients, vitamins and minerals, which are essential for treating various skin conditions, moisturizers provide moisture and hydration to the skin. > The efficacy of serums is more as compared to moisturizers. The results acquired are quick and satisfactory, unlike the latter. The benefits…  Each face serum available in the market may be aimed at solving a specific skin problem, so the benefits vary.  Since this highly concentrated treatment contains high levels of nourishing ingredients, all of them help restore moisture and elasticity to the skin, while regulating oil production. >The most common benefits include hydration, increased nourishment, brightening of the skin, and acne prevention. They also help in strengthening skin cells. Applying it the right way.. For best results, incorporate the serum in your daily beauty routine. Use only a dime size of the product. > Always apply your serum to clean, bare, dry skin—it should be the first thing you put on after cleansing. > Wait for a few minutes until the serum is fully absorbed by the skin before applying a moisturizer. To get the most out of your serum, it's important to seal it in with something that protects the skin barrier. Our serums Botanical Facial Serum-- This rejuvenating oil serum rehydrates, calms and nourishes all skin types. It works particularly well for dehydrated, sensitive and acne prone skin. Screen Shot 2015-08-09 at 10.36.56 AM Emerald Facial Serum-- The all-in-one serum for aging skin—increases collagen production, prevents moisture loss and stimulates new cell formation to repair damaged skin and even out skin tone. Especially formulated for menopausal skin. Screen Shot 2015-08-09 at 10.33.18 AM So tell us, will you be trying a serum? XO Kimberley

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